About Us
Welcome to Athirsta Glob
We established our retail brand 'Shri AKD Jewels' more than 20 years ago, followed by our silver manufacturing unit 'VM Silvers' more than 15 years ago, but our roots in artistry run much deeper. We are proud to be third-generation Goldsmiths & Silversmiths, bringing over a century of handcrafted excellence and lineage to a modern retail experience. We blend the timeless artistry of traditional craftsmanship with contemporary elegance to bring our customers unparalleled designs.
Solidifying our unwavering commitment to purity and transparency, Shri AKD Jewels proudly achieved its BIS (Bureau of Indian Standards) certification in 2023.
This milestone ensures that every piece passing through our doors meets the absolute highest national standards of quality.
Expanding Horizons: The Creation of Athirsta Glob
As our family’s legacy continued to flourish, the need for a unified vision became clear. In 2024, Athirsta Glob was established to serve as the overarching umbrella organization for our growing enterprises. Today, Athirsta Glob seamlessly manages both the time-honored wholesale operations of our ancestral VM Silvers and the retail excellence of Shri AKD Jewels.
Our Core Values
✔ Heritage & Craftsmanship: Every piece of jewelry reflects decades of hands-on, generational knowledge.
✔ Uncompromising Quality: Drawing from our history as a trusted supplier for leading chains—and backed by our BIS certification—we maintain the highest standards of purity and finish.
✔ Customer Devotion: We treat our customers with the same warmth and dedication that has sustained our family business for over 50 years.
#70, 3rd Floor, Building B3, Green Park Avenue, Opposite Hotel Ganesh Mahal, New Bus Stand, Salem - 636 004.
+91-427-356-9258
Shri AKD Jewels (A Unit of Athirsta Glob)
© 2026 Athirsta Glob. All Rights Reserved